Baby in a box

Hello.

Today we had an outlet here at LipFish headquarters. Plenty of locals turned up to go crazy in our old collections. This is one of our visitors who was placed in one of the clothing bins by his mom when she had her hands full. Looks kind of cozy, don't you think? I almost felt like crawling in there too to take a nap.

Cheerio!

LipFish into new markets

This week something really exciting happened. LipFish signed contracts with two new markets. Germany and Poland. So, very soon I and Doris and all the other LipFish animals will be available in many, many new stores in central Europe.

I think this is amazing. What an opportunity to meet so many more children. So, from me to you - Hallo and Dzień dobry.

Janne meets the new animals from LipFish: Olaf Orca

Olaf used to be a superstar at a public aquarium. Janne wanted to know how it feels like to once again swim into the limelight.

Janne: Hello Olaf. What have you been up to after your retirement?

Olaf: Oh not much. Eating and swimming mostly.

Janne: That sounds a bit boring. Or?

Olaf: Not really. You know, when you reach a certain age the thrill of doing hard trick or the attention from the audience gets a little...mundane. Not it feels great to just relax. This modelling gig for LipFish was a nice break though.

Janne: That's fun to hear. Any last words for the children?

Olaf: Brush your teeth. Every day. All of them. Once in the morning and once before going to bed. Because what would you do without teeth? Take care.

Janne meets the new animals from LipFish: Paula Polar Bear

Paula has a reputation as being the laziest Polar Bear that ever lived. Janne hook up with her to talk about LipFish.

Janne: Hello Paula. Is it true that you are as lazy as they say?

Paula: Well you know Janne, I just don't like to do boring stuff. Cleaning up and doing chores is very, very, very boring.

Janne: Can't argue with you there Paula. But you can't play all the time, can you?

Paula: Why not? I mean, this here LipFish thing, that was like playing. It was work and play and very much fun. Posing a little for some clothes and everyone was very nice to me. If you ask me, I should be on every LipFish garment from now on. I would like that.

Janne: Hmm, we'll see about that. But I think it is time for our final question. Do you have any tips out there for the children?

Paula: I know that you can't play all the time. But if you make boring things into a play, then they turn into fun.

Janne: A good tip Paula. Thanks and take care. And please clean up in here.

Janne meets the new animals from LipFish: Peter Penguin

At last, the new collection from LipFish has arrived. The theme this autumn is a cool one - polar party. And which animal would be the best to start interviewing? The well dressed gentleman Peter Penguin of course.

Janne: Hello Peter, why are you penguins always so fancy?

Peter: Well Janne, we penguins think it is important to make a good impression on others. And there is nothing wrong with dressing up. Then you get a little more respect you know.

Janne: How does it feel to be a part of the new LipFish collection?

Peter: It was a bit unexpected to be honest. People seem to forget us polar animals sometimes. We have a reputation as being a bit too cool and that we smell of fish. Nothing could be further from the truth. We are a really happy gang that like to play pranks on each other.

Janne: Pranks?

Peter: Yes, for example me and my penguin friends often switch clothes with each other. Noone else seems to notice though. Strange.

Janne: Very strange. This is the last question: do you have any advice to all the children out there?

Peter: Yes. Even though it is important to dress well you should remember that the really important thing is who you are on the inside. Clothes are nice but your personality is nicer.

Janne: Wise words. Thank you Peter.

Preview from Paris

Look here! It is a photo from the latest fair in Paris - capital of fashion. And here we are, me and all my new friends from the new collection. The theme is still a little bit of a secret but maybe you can guess what it is?

Big hugs
/Janne

Herman thinks about safety

Hello.

In Sweden, we are very aware and concerned about safety. Especially when it comes to the children. Which is nice. Noone likes to get hurt you know.

So I got very glad to see that Herman from Sweden is caring for his safety, even though he is just four years old. That's the spirit!

Many thanks to Herman and his mom Tove for sharing the moment. If you want to see more, they have a blog of their own called Blog the baby at blogthebaby.wordpress.com.

Many safe hugs
/Janne